Our Commitment
Our Commitment
Every step better. To make every step better than our last.
For 150 years, our commitment and responsibility to our community has remained unchanged. The difference is that our community now reaches the furthest points of the globe.
Blundstone holds itself to the highest standard. As a responsible business, it’s a journey that will never end.
We will achieve this by striving for constant improvement. By going above and beyond all relevant laws and standards. By being honest and open.
Through accountability for ourselves and those within our value chain.
And by ensuring that our people do the right thing by our brand, our products and the planet.
We are proud to launch our Every Step Better Program that encapsulates our
commitment to ethical and responsible business management, or as we say,
simply doing the right thing.

You can hold us accountable...
by sizing us up against our Blundstone Code of Conduct in which we set the minimum standards and expectations that we and our partners are working together to achieve and exceed. It’s about raising
up the welfare of our employees, the responsible and efficient use of
resources, and by reducing our footprint on the planet.
Our major partners include Blundstone footwear manufacturers, leather suppliers and Blundstone distributors.
Every step we take, we ask ourselves, is this the right direction for our product, our people and our planet? We acknowledge our journey as a responsible brand is ongoing.But we’ve made a commitment that every step must be better than our last.
Our commitment to quality
Blundstone is committed to:
- Planning and management outcomes focussed on delivering value for our customers and end users.
- Producing and delivering quality products, services and experiences.
- Being an exemplary employer, supplier and partner.
- Encouraging and developing staff and ensuring organisational practices are of the highest standards.
How do we do this? Blundstone will achieve these quality objectives through: - Establishing, monitoring and reporting against an effective and rigorous Quality Management System that is aligned with our stated Company Values
- Demonstrating a commitment to the principles of rigour, consistency, safety, innovation, and collaboration as a design led business
- Seeking to identify and mitigate risk through continually improving the quality of our processes, materials, products and services across the business
- Investing in the development of our people around the world by driving a value set that encapsulates legal, ethical and responsible outputs across all modes of operation
- Proactive engagement in and contribution to industry mechanisms for certification
Our company is committed to monitoring and documenting continual quality improvement through implementing, monitoring and complying with the requirements of the ISO 9001 Quality Management System, which covers all the company’s operations and applies to all employees.